Etuix and EEG (Emirates Environmental Group), in collaboration with Kore Productions and Footprint Outdoor Advertising, create a tangible and meaningful way of celebrating the Year of Zayed (2018).The goal of the project was to celebrate a plethora of topics such as environmental education, art, circular economy, commitment to special needs and the future of the nation & planet – the children. From paintings of more than 1000 school children in the UAE, ETUIX created a billboard that was hung on the main street of Dubai (Sheikh Zayed Road) for more than a month. After removing the billboard we created a limited edition of 200 bags. The proceeds from the sale went entirely to support environmental causes and children with special needs